Spinnin' Records, founded in The Netherlands in 1999, is a full service record company focusing on releasing electronic music record label and is recognized as one of the worlds leading independent dance music labels. Spinnin' Records was responsible for launching the careers of artists like Afrojack, Sander van Doorn, Nicky Romero, Bingo Players, and recently Martin Garrix who has had many crossover hits and holds a share in Dutch and international radio airplay.
Besides commercial successes, Spinnin' Records became market leader in releasing underground dance music made especially for club DJs. Relatively unknown artists at the time like Afrojack, Sander van Doorn, Nicky Romero and Bingo Players signed with Spinnin' Records and released some of their first productions on the imprint. Spinnin Records also made their efforts on Social media and
set up their YouTube channel Spinnin TV.
Besides their main imprint, Spinnin' Records hosts about 20 sub-labels including Sander van Doorn's Doorn Records, Afrojack's Wall Recordings, Tiesto's Music Freedom, Sidney Samson's Rock the Houze, Swanky Tunes' Showland and Dimitri Vegas & Like Mike's Smash the House, all mainly focussing on Progressive House and Electro House.
Spinnin's Records' core business consists of three aspects: signing artists, licensing commercial hits and spotting, signing and managing artists and their respective imprints.
Spinnin' Records recognizes and supports dance music talent in all stages, and helps to build and sustain careers. As part of this talent building strategy, Spinnin' Records started its own artist management company MusicAllStars Management, managing artists like Sander van Doorn, Firebeatz and Martin Garrix.
Spinnin' Records broadened its vision towards market expansion focused on, but not limited to the USA. The first episode of Spinnin' Sessions, a series of live events, took place in Miami during 2013's edition of Miami Music Week. In addition a fully hosted radio show was launched under the Spinnin' Sessions banner in 2013, now airing on FM stations worldwide. With Spinnin TV reaching towards 2.5 million subscribers at the end of the year, the hits of 2013 include Showtek "Booyah", DVBBS & Borgeous "Tsunami" and Martin Garrix' big rise to fame with his summer anthem "Animals".