The story of Armada Music is one of music, passion and hard work. A story that’s been going strong for 10 years already. Growing from a boyhood dream into an award-winning company, the Amsterdam-based record label has a very bright silver lining on the horizon.
Armada Music was founded in June 2003 by Armin van Buuren, Maykel Piron and David Lewis, whose names stand for ‘ArMaDa.’ Throughout the years, the record company has brought countless quality releases within the wide spectrum of electronic dance music. Outstanding releases in Trance, House, progressive, techno and even the pop genre make Armada Music a label that stands out. In 2009, 2010, 2011, 2012 and 2013, the Dutch label was awarded the ‘Best Global Dance Label’ title from the International Dance Music Awards in Miami. Working with and managing some of the biggest names in the dance music industry, Armada is home to – amongst others – W&W, Paul Oakenfold, Aly & Fila, Dash Berlin, max graham, Cosmic Gate, Chicane, Andy Moor, Mischa Daniels, and of course, Armin himself. Investing in rising talents such as Protoculture, Toby Hedges and Andrew Rayel, Armada Music is able to nurture aspiring artists until they reach the top of the game.
Under the Armada Music umbrella are some of the industry’s biggest imprints, including Oakenfold’s Perfecto Records, W&W’s Mainstage Music, Andy Moor’s AVA Recordings, and naturally, Armin van Buuren’s armind, a state of trance and Who’s Afraid of 138?! labels. More than 25 sub-labels reside under Armada, building a solid reputation in the global dance scene. And it doesn’t stop there.
Armada Music also hosts its very own worldwide events, Armada Nights. Featuring the most talented Armada DJs, Armada Nights take place in Buenos Aires, London, Amsterdam, Rome, Jakarta, New York and Mexico City. Armada-branded stages have appeared at Ultra Music Festival events in Argentina and Chile, as well as at the world’s largest outdoor trance festival, Electronic Family in Amsterdam.
Armada’s artist management division, Armada Music Management, is one of the latest additions to the company’s services. Focusing on artist career strategies and developing artist brands in today’s digital world, it represents the likes of Armin van Buuren, Antillas and more.
Ultimately CEO and co-owner Maykel Piron explains Armada Music’s strategy best: “Armada Music changes along with the ever evolving music industry, as we’re always trying to improve, finding new opportunities and developing our business.”